Mac Motorcycles

Con­cept cos­metic design for Mac Motor­cy­cles, a start-​​up motor­cy­cle com­pany in the UK with a nod to clas­sic cafe bikes explor­ing a vari­ety of visual approaches and pro­duc­tion tech­niques. Their inten­tion was to cre­ate some­thing new in a cat­e­gory that is over­whelm­ingly gar­ish with logos and neon graph­ics that also com­ple­mented the amazingin­dus­trial design by Xeno­phya.
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